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	<title>Comments on: Under Armour, Brandon Jennings, and the Next Epic Shoe Deal</title>
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	<link>http://www.sportsagentblog.com/2009/03/16/under-armour-brandon-jennings-and-the-next-epic-shoe-deal/</link>
	<description>A blog for sports agents: Discussing sports business news, Sports Law, and other interesting sports related material</description>
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		<title>By: It&#8217;s All About The Shoes: Brandon Jennings &#171; She.Got.Game.</title>
		<link>http://www.sportsagentblog.com/2009/03/16/under-armour-brandon-jennings-and-the-next-epic-shoe-deal/comment-page-1/#comment-141509</link>
		<dc:creator>It&#8217;s All About The Shoes: Brandon Jennings &#171; She.Got.Game.</dc:creator>
		<pubDate>Wed, 10 Feb 2010 01:58:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.sportsagentblog.com/?p=4612#comment-141509</guid>
		<description>[...] In doing so, Jennings not only got paid by Lottomatica Roma but by Under Armour, who inked the 19 year old to a 2 million dollar contract. Jennings quickly became the face of the brand&#8217;s basketball division that&#8217;s known for [...]</description>
		<content:encoded><![CDATA[<p>[...] In doing so, Jennings not only got paid by Lottomatica Roma but by Under Armour, who inked the 19 year old to a 2 million dollar contract. Jennings quickly became the face of the brand&#8217;s basketball division that&#8217;s known for [...]</p>
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		<title>By: BBall20</title>
		<link>http://www.sportsagentblog.com/2009/03/16/under-armour-brandon-jennings-and-the-next-epic-shoe-deal/comment-page-1/#comment-121973</link>
		<dc:creator>BBall20</dc:creator>
		<pubDate>Mon, 16 Mar 2009 19:56:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.sportsagentblog.com/?p=4612#comment-121973</guid>
		<description>I think this is a very risky move for UA though because it remains to be seen how the &quot;Upper Management&quot; of the NBA takes to the kid once he makes a move to the NBA.  I am not sure if there is animosity there for him not &quot;following&quot; the rules that they have in place.  I think it also remains to be seen if he actually changed the landscape of recruiting.  I follow college recruiting a bit and have not heard of anyone actively promoting themselves as heading overseas instead of college yet.  

Also not sure of UA&#039;s presence overseas, if there even is one.  But could be a good ploy if their shoes are available in Italy.</description>
		<content:encoded><![CDATA[<p>I think this is a very risky move for UA though because it remains to be seen how the &#8220;Upper Management&#8221; of the NBA takes to the kid once he makes a move to the NBA.  I am not sure if there is animosity there for him not &#8220;following&#8221; the rules that they have in place.  I think it also remains to be seen if he actually changed the landscape of recruiting.  I follow college recruiting a bit and have not heard of anyone actively promoting themselves as heading overseas instead of college yet.  </p>
<p>Also not sure of UA&#8217;s presence overseas, if there even is one.  But could be a good ploy if their shoes are available in Italy.</p>
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		<title>By: Brian Gleason</title>
		<link>http://www.sportsagentblog.com/2009/03/16/under-armour-brandon-jennings-and-the-next-epic-shoe-deal/comment-page-1/#comment-121956</link>
		<dc:creator>Brian Gleason</dc:creator>
		<pubDate>Mon, 16 Mar 2009 14:33:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.sportsagentblog.com/?p=4612#comment-121956</guid>
		<description>Very interesting move by both Under Armor and Brandon Jennings. I&#039;m really interested to see how Jenning&#039;s decision to go to Europe changes the recruiting landscape and the choices these players make.

For Under Armor, I think it all comes down to winning and Jennings developing. In the list of examples you gave, they all had one thing in common, winning. If Owens and Smith don&#039;t win those medals, then maybe we never hear of Puma and Adidas. If Jordan doesn&#039;t develop into arguably the greatest player of all-time, then Nike may not have the brand they do today. 
@BGleas

&lt;a href=&quot;http://www.twitter.com/BGleas&quot; rel=&quot;nofollow&quot;&gt;follow @BGleas on twitter&lt;/a&gt;&lt;a&gt;&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Very interesting move by both Under Armor and Brandon Jennings. I&#8217;m really interested to see how Jenning&#8217;s decision to go to Europe changes the recruiting landscape and the choices these players make.</p>
<p>For Under Armor, I think it all comes down to winning and Jennings developing. In the list of examples you gave, they all had one thing in common, winning. If Owens and Smith don&#8217;t win those medals, then maybe we never hear of Puma and Adidas. If Jordan doesn&#8217;t develop into arguably the greatest player of all-time, then Nike may not have the brand they do today.<br />
@BGleas</p>
<p><a href="http://www.twitter.com/BGleas" rel="nofollow">follow @BGleas on twitter</a><a></a></p>
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