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Posts Tagged ‘ adidas ’

Shabbat Shalom: Friday Wrap-Up

Jul 25th, 2008 | By Darren Heitner | Category: Friday Wrap-Up

Summer is quickly winding down.  I will be in Orlando this weekend at the Disney Wide World of Sports complex watching some of the next big basketball stars take the court.  A week later, I’ll be back up in Gainesville, moving into a house right across from the law school and getting ready for my [...]



adidas Hooked It Up

Apr 6th, 2008 | By Darren Heitner | Category: Accessories, NBA Players

I have to give muchos gracias to Kari Cruz, head of Public Relations over at adidas. She is always sending me great tips on the latest adidas news. In fact, Kari is the reason that SportsAgentBlog.com was able to get the early story on gilTV, which highlighted Gilbert Arenas’ new line of shoes [...]



Nike and Adidas Proudly Made in China?

Mar 25th, 2008 | By Kenji Summers | Category: Corporate Sponsors, Sports Business

Part of Nike’s (majority ambush strategy) and Adidas’s (official partner) sponsorship activation during the Beijing Olympics will be a focus on integrating into Chinese (Eastern) fashion. But what exactly is the Chinese look? And how can global sneaker companies change from traditional West to Contemporary East? In a recent Wall Street Journal article reporter [...]



The Wash Up

Mar 24th, 2008 | By Chris Lesley | Category: The Wash Up

Game On!
The worldwide presence of the MLB almost came to a grinding halt this week as the Boston Red Sox threatened to boycott their season opener against Oakland in Japan due to a pay dispute. But this wasn’t any old pay dispute. The players weren’t interested in an increase on their $40,000 appearance fee, but [...]



The Primary Cut

Mar 13th, 2008 | By Jason Wulterkens | Category: The Primary Cut, Uncategorized

SFX meets PETA
It’s a good thing for Tripp Isenhour that we no longer run a ‘Nightmare Clients Of the Week’ column anymore. As you’ve probably already read, Isenhour, represented by John Mascatello and SFX Golf, faces misdemeanor criminal charges (up to 14 months in prison and $5,000, if convicted, per government sources) for his [...]



Nike Wants Soccer Too

Feb 26th, 2008 | By Kenji Summers | Category: Soccer, Sports Business

Last week Nike bought the French national soccer team for $506 million and has vowed to become the world’s soccer (football) leader by the next World Cup. The brand that competitors mockingly call the Evil Empire is solidifying itself as the most powerful footwear & apparel brand of all time.
Nike managed to outbid both Adidas [...]




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