Nov
27

Interview With The Agent: Teague Egan

riley

On November 22, 2010, I wrote about a University of Southern California student named Teague Egan.  Egan, who is licensed by the NFL Players Association, was found to have given Dillon Baxter (a student-athlete at USC), a ride on his golf cart, which prominently displays the logo of his company (as seen at the bottom…
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Jul
12

World Cup’s Hottest Fan is Used as a Billboard

larissa riquelme paraguay

You have got to hand it to some companies for seizing an opportunity when they see one. There’s no doubt that during any sporting event, cameras will seek out the gorgeous women in the crowd, and the World Cup is no different. So when Paraguayan fan/model Larissa Riquelme started getting a lot of airtime, companies…
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Apr
09

Shabbat Shalom: Friday Wrap-Up (4/9/2010)

Tomorrow, I will be headed to Flagler College in St. Augustine, Florida to speak at their third annual Student Conference, which allows Sport Management students the opportunity to expand their educational and practical experiences through the perspective of professionals who have working knowledge of the sport industry.  If you are in the area, stop by!…
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Apr
07

No Longer A Sports Agent – Now An Athlete Advocate

tweet

Yesterday something clicked and made me renounce my title as sports agent.  Since starting in this business, I was never too fond of the phrase.  What exactly is a ‘sports agent’ anyway?  After taking Business Organizations Law as a 2L in law school, I could give you a 5 page definition of ‘agent’.  Instead, I’ll…
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Apr
07

Companies That Understand Sports Social Media

playerpress

Sponsored Post: There are still a few people who cannot wait to wake up, get a cup of coffee and sit in front of a newspaper to read the sports news of the previous day.  It won’t be long until even those select few who have yet to give up recycled paper end up ditching…
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Apr
06

The Giving Back Fund’s 2nd Annual Best Practices Fundraising Summit

giving back fund

The Giving Back Fund is a national nonprofit organization that was established in 1997 to provide professional philanthropic management, consulting, and mentoring to athletes, entertainers and others.  The organization will be holding its annual Summit in at the Omni Hotel & Resorts in San Diego, CA on April 21st and 22nd, featuring presentations and panels…
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Nov
05

Managing An Athlete’s Online Brand: A 5-Step Getting Started Guide For Agents

social-network-logos

This is a guest contribution courtesy of Jorge Monasterio the founder of Avantla.com, on online branding management tool for sports and entertainment agents and attorneys.  Avantla keeps up with the ever changing social media sites and trends.  They also help find and acquire domains, trademarks and other online assets. You’ve landed a talented athlete as…
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Sep
02

Relay Worldwide Sports Sponsorship Symposium

Relay Worldwide

What: 7th Annual Relay Worldwide Sports Sponsorship Symposium by SportsBusiness Journal and SportsBusiness Daily When: Wednesday, Sept. 30 – Thursday, Oct. 1, 2009 Where: New York City, NY at the Marriott Marquis Keynote: Uli Becker, CEO and President, Reebok International Panels: Sept. 30 7:30 a.m. – Registration 8:30 a.m. – Welcome and Opening Remarks Richard…
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Aug
17

Being Friendly With Your Competition

love enemies

Since late last month, I have been doing some contributing over at a new website: Sports Networker.  The site is the brainchild of Lewis Howes, a sports social media marketing and branding specialist.  He brought together some of the brightest minds who are heavily involved in sports and social media to cover a variety of…
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May
07

A Lesson In Branding

personal brand

I am a big believer in brand creation.  Not only should you be consciously aware of and constantly promoting and enhancing your own brand, you should consider your business as its own separate/ancillary brand.  In my case, I work on building Darren Heitner’s brand, Dynasty‘s brand, and each of Dynasty’s clients’ brands.  Each one feeds…
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