The Miami Heat ended their losing streak by defeating the 2010 World Champion Los Angeles Lakers for the second time this season. And order is restored in the world. On Beyond The Game last week, I stated that it is too early for people to start panicking about the Heat. The NBA is comprised of…
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Shabbat Shalom: Friday Wrap-Up (3/11/2011)
Interview With The Agent: Teague Egan

On November 22, 2010, I wrote about a University of Southern California student named Teague Egan. Egan, who is licensed by the NFL Players Association, was found to have given Dillon Baxter (a student-athlete at USC), a ride on his golf cart, which prominently displays the logo of his company (as seen at the bottom…
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WNBA: Endorsements and Marketability
The WNBA season officially kicked off on May 15, 2010. I was very excited to see Lindsay Whalen and Monica Wright play at Target Center this past Sunday. A couple of weeks ago, I attended an event the Minnesota Lynx held at the Mall of America to kick off their 2010 season with the fans.…
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Did You Get Your Tim Tebow Jersey Yet?

As expected, Tim Tebow has already become a marketing machine in the NFL. Since 2006, the NFL has been tracking rookie jersey sales. Tebow is sitting on the #1 spot for jersey sales, and has already beat the record for rookie jersey sales, which was held until now, by last year’s rookie, Mark Sanchez. According…
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The More You Talk About Tebow, The More Money He Makes
In less than a week, the discussions over what team will pick Tim Tebow, and at what position in the draft, will be gone. We will know where Tebow will call his new home (where you will buy NFL tickets to go see him) and whether he was a first, second, or third round pick. No…
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Shabbat Shalom: Friday Wrap-Up (4/9/2010)
Tomorrow, I will be headed to Flagler College in St. Augustine, Florida to speak at their third annual Student Conference, which allows Sport Management students the opportunity to expand their educational and practical experiences through the perspective of professionals who have working knowledge of the sport industry. If you are in the area, stop by!…
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Shabbat Shalom: Friday Wrap-Up (4/2/2010)
Anyone here getting an iPad tomorrow? I’d love to hear what you think of the device if you are an early purchaser. I never tied my hands to Apple in any of their products. Major League Baseball’s regular season is only a couple of days away. We still have one player in big league camp,…
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Jordan’s Heir Still Wears the Air Jordan

New details have arisen regarding a previous post: Would Jordan Ever Wear Adidas Shoes. After the incident became public, Marcus still refused to wear the team’s Adidas brand shoes on the court. With Marcus continuing to wear his father’s Nike’s, the University of Central Florida is clearly in breach of the contract. Adidas and UCF…
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Would Jordan Ever Wear Adidas Shoes?

Michael Jordan’s son, Marcus, is already causing commotion at the University of Central Florida. According to the AP, the Freshman has refused to wear the team’s Adidas brand shoes when he steps on the court this season. Marcus will only rock his fathers Nike Air Jordan shoes because “it holds special meaning to his family.”…
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Under Armour, Brandon Jennings, and the Next Epic Shoe Deal

In every generation, one athlete makes a bold move, laces up a new pair of shoes never seen before, and does something that turns the footwear industry on its head. In 1936, Adi Dassler came to the Berlin Games with a suitcase of track spikes and persuaded Jesse Owens to give them a try. When…
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